Attitude Adjustment

SDN EP: 111 – Recap of 2020 with Phil Gerbyshak

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On the Stop Doing Nothing podcast, you will discover how to get results in business and life using the simplest methods possible. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life, create a better world for themselves and those around them. Great coaching is the secret of all successful people. This is what they don't teach you in business school. 

In this episode, we have Phil Gerbyshak, a technology geek who is always trying the latest and greatest tools so you don’t have to. Phil is a former vice president of information technology at a full-service financial services company, where he and his team were responsible for supporting over 100 applications used by advisors, investment bankers, research analysts and support staff.

Phil also worked as a director of social strategy for a compliance software vendor focused on the financial services vertical where he coached, consulted and trained customers and prospects on integrating social media and social selling into their daily sales practices. Currently, Phil presents programs, trains, and coaches sales organizations and small business owners on sales and marketing strategies, optimizing their use of technology and social media.

Here are the key areas we covered in this episode:

  • 2020 year in review and how you can be more intentional with your business plans and strategy in 2021.
  • Get to know Phil Gerbyshak. Whether your goal is getting more leads, setting more qualified appointments, earning referrals, or closing more business, Phil will show you how to use LinkedIn, video, content marketing, and even the telephone to accomplish your goals.
  • How you can make yourself binge-worthy and create something that people are talking about. Don't just be an authority that's frequent, but be an interesting authority with a different point of view. This is what more people need in 2021!

How To Get In Touch With Phil:

Website: https://processandresults.com

Website: https://philgerbyshak.com/about/

Email: phil@philgerbyshak.com


Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great.


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Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
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Performance & Productivity

SDN EP: 110 – How To Get Rich (Part 2)

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On the Stop Doing Nothing podcast, you will discover how to get results in business and life. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life, create a better world for themselves and those around them. Great coaching is the secret of all successful people. This is what they don't teach you in business school. In this episode, we’re going to jump into the second part of how you can get rich and achieve a freedom-based lifestyle.

Here are the key areas we covered in this episode:

  • How to generate multiple income streams VS. relying on a monthly paycheck.
  • Learn the value of having five to ten-thousand-dollar products that people can buy (an annual product or service that stretches over several years).
  • Discover how to develop your own product that's worth selling!

Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great.


TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Attitude Adjustment, Business Mastery

SDN EP: 109 – Energized Client Culture with Cara Bell

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On the Stop Doing Nothing podcast, you will discover how to get results in business and life. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life, create a better world for themselves and those around them. In this episode, you’ll discover the secrets to an energized client culture with Cara Bell, Founder and CEO of The Incredibly Attractive Marketing Co.  

Many business owners are in a state of frustration right now. Moreover, the new normal is a learning process for everybody to get good at business, marketing, and at staying in the game. What can give you an edge over other entrepreneurs out there during this challenging time? Your level of tenacity will determine the outcome you can produce. So, make sure you grab a pen and paper because you don’t want to miss the crucial points this powerful episode has to offer! 

Key areas we covered in this episode: 

  • How most businesses have pivoted when it comes to marketing ever since the lockdown started.
  • The disadvantage of focusing too much on the sales and closing the deal rather than the value proposition. 
  • The genuine marketing advice you need during this time, whether you’re an aspiring or a successful entrepreneur who wants to grow your business. 
  • Know the importance of feedback. You're asking for feedback on your performance and their expectations. 
  • How to instill a belief that people need your services according to the value you bring to the table. 
  • The truth behind marketing professionals using pain, shame, and judgment as part of their tactics. 


The businesses that can pivot pretty fast are the ones that are going to survive in the new normal. Feel free to share it so more people can understand how an energized client culture works!

Interested in working with Cara Bell? She loves helping group businesses who make their clients feel like they belong, that they are getting what they were sold, and have a clear plan of action in place. Attract more qualified clients on social with EASE — without forcing sales — by doing what comes most natural to you: teaching.

Use your Natural Teaching Energy to transform the way your prospects think and make them eager to invest with you. Reach out to her on LinkedIn HERE.


Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great.

TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Generating Wealth

SDN EP: 108 – How to Get Rich (Part 1)

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On the Stop Doing Nothing podcast, you will discover how to get business and life results using the most straightforward methods possible. This podcast aimed at high-achievers who possess a rare burning desire to see above the fog of life and create a better world for themselves and those around them. Great coaching is the secret of all successful people. They don't teach you this in business school. In this episode, learn how you can get rich. 

Key areas we covered in this episode: 

  • The truth that acquiring wealth doesn’t have to take over fifty years. You can make it happen sooner with the right strategies in mind.
  • How you can make money with affiliate marketing and track your results when someone clicks your affiliate link. 
  • Learn the essence of diversifying your profits through marketing, whether it's spending a couple of hours every day on the phone prospecting with someone or running Facebook ads to lead generation pages to get people in the door.
  • Get empowered to bring an overwhelming amount of value to every conversation with your clients. Don't just try to make a quick buck.
  • Double or triple your programs. Often, people make the decision or make a judgment of how serious your program is based on your pricing. Blow your clients away through your top-level programs!

Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great. 

TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Performance & Productivity

SDN EP: 107 – How to Run Your Business With Less Stress

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On the Stop Doing Nothing podcast, you will discover how to get results in business using the most simple methods possible. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life, create a better world for themselves and those around them. Great coaching is the secret of all successful people. This is what they don't teach you in business school. In this episode, you're going to learn how to run your business with less stress.

If you're managing your own business, it's crucial to equip yourself with how to deal with different stress levels. Let's face it, the longer you are in business, the more challenges you will face. I bet you're excited to discover some of the stress-busting strategies that will benefit you in the long run.

Here are the key areas we covered in this episode:

  • How stress can affect both start-up and existing business owners when unpleasant things happen as your income gets threatened, or your employees/contractors quit their job, and many more!
  • The benefits of having multiple income streams — how it can help you grow your skills and increase your value. 
  • How to gain a fresh perspective when it comes to marketing, sales, and advertising. Take advantage of the technology by going paperless and all the convenience it has to offer.
  • Common causes of stress and highly effective ways to keep your stress under control, no matter what is happening in your business and personal life. Don't let any negativity steal the best version of you.

Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action, is the great thing that separates the average from the great.


TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Business Mastery

SDN EP: 106 – How To Build A Billion Dollar Blog

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On the Stop Doing Nothing podcast, you will discover how to get results in business and life using the simplest methods possible. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life, create a better world for themselves and those around them. Great coaching is the secret of all successful people. This is what they don't teach you in business school. In this episode, you will be unlocking another secret to building a billion-dollar blog.

Every blogger out there wants a blog that attracts millions of visitors across the globe and generates a lot of money. When aiming for something like this, it's crucial to set realistic expectations. Building a billion-dollar business requires focusing on something that has high future value, allows you to step away from the business, and enjoy more of your life. Here are the key areas we covered in this episode:

  • How to build a personal brand that's going to captivate a billion-dollar audience and how you can turn it into a product or service-based business that can survive without being too dependent on you.
  • Figure out how you can add value to someone else's life based on what you're good at. There's no right or wrong as long when someone compensates you in exchange for the value you give them on a higher level; then you are on the right path.
  • How you can monetize your passion — not just as one-off money, but recurring money. When someone drops $10,000 money in your lap, it's great. What's even better, though, is someone giving you two thousand dollars a month for a year or twenty people giving you $2,000 a month for a year. It's time to brainstorm for a better business model!
  • Most people nowadays are driven by attention and fame. They want to be someone who has a million IG, Twitter, or YouTube followers. Those are great things, but that's just the beginning part of generating a million-dollar blog. Start selling products, not attention.
  • See the risky side of affiliate marketing. For example, if you're doing product reviews and someone clicks on your affiliate link to the, let's say, Nike website. Well, guess what? Nike has their attention now. Nike is going to get their credit card number, mobile number, and email address. They are no longer your customer. With all this attention building in the affiliate world, you are not building your email list. Here's a smart idea: why not direct that to your website or landing page to sell your products? Get yourself a CRM as soon as possible.
  • How to drive higher customer value through recurring or repeat purchases, and finding your balance between high-paying clients and customers who are subscribed on a lower price monthly plan.
  • How an affiliate program can help reduce your marketing expenses.

Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great.


TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Business Mastery

SDN EP: 105 – The 5 Parts Of The Perfect Business Model

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On the Stop Doing Nothing podcast, you will discover how to get results in business and life using the most simple methods possible. This is a podcast aimed for high-achievers who possess a rare burning desire to see above the fog of life and create a better world for themselves and those around them. Great coaching is the secret of all successful people. This is what they don't teach you in business school. In this episode, you will learn about the five parts of the perfect business model.

If you want to build a thriving business, your business model should convince you that your idea makes sense because your time, money and effort are at great risk here. Nevertheless, it’s always advisable to leave room for future innovations whatever business models you opt to utilize.

Here are the key areas we covered in this episode:

  • The value of data in marketing and business — how it can help you identify which marketing efforts drive conversions and sales, so you can get to know your prospects better and work with your dream clients.

  • How to strengthen your weak branding statement. For example, instead of saying, "I help people realize their dreams and make unlimited income," you can turn it into something more precise and powerful like, "I help female entrepreneurs break the ten thousand dollars a month barrier by showing them how to monetize their knowledge twenty-four hours a day, seven days a week, by using A, B and C tactics."

  • The benefits of offering high-ticket products or services that will skyrocket your profits. This process shouldn't be complicated at all. Your knowledge, your products, and your services become more valuable when you bundle them together.

  • The significant risk of depending on a single large client up to the point of neglecting the marketing side of the business. As a client, you don't want your revenue to count on you for a big percentage of their revenue. Clients go away; it happens. Therefore, discover how you can find a way to get small recurring income as much as possible.

  • The importance of having a place for you to collect data about your prospects or your customers — it could be any web-based platform where you can push information to people, and they can sign up.

Got VALUE from this episode?

Let's take your success to the next level! Stop Doing Nothing offers a coaching plan that is designed and delivered based on your unique needs/goals. If you want to innovate and grow faster, start acting today. Learn more about business mastery, generating wealth, personal development, and many more. You get to pick your transformation! Remember, action is the great thing that separates the average from the great.


TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Business Mastery

SDN EP: 104 – How To Accelerate Your Business Growth with Linda Lopeke

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"Sometimes entrepreneurs are held up to be the reason their business didn't succeed, when in fact, the reason their business didn't succeed is that it wasn't set up on a proper foundation." - Linda Lopeke (13:22-13:32)


There can come a time when your business isn't growing as fast as it used to be. Your growth may be winding down to the point that you are concerned that your progress may backslide. And you want to accelerate development to reach set deadlines for building sustainable business objectives.

There are many approaches that you can use to accelerate your business growth and achieve the targets you have for your business. In this week's 104th episode of Stop Doing Nothing, we're joined by Linda Lopeke. Together, we're going to cover how to accelerate your business growth and how to do it the right way, with the right people's help.


Linda Lopeke’s Humble Beginnings ...

Linda Lopeke started her first business in 1967. But before that, she was into management consulting practice. She was a computer scientist and systems engineer. But her many careers didn't end there; Linda also worked in international finance and banking.


The Birth Of The Smart Start Business Success Accelerator ...

Starting her own business in 1980, Linda dealt primarily with corporate clients. Then, there is a leadership conference that Queen's University has each year called QLEAD, and they invite top entrepreneurs to come and speak to their student population and give guest lectures. Linda was there, giving one lecture on entrepreneurship. After her lecture, the students in the lecture hall all rushed at me. They started talking to me about the different business ideas and wanted to develop what they couldn't find any support or guidance for bringing them to market. They were having a really difficult time, and they had such brilliant ideas and so much enthusiasm. It was clear that they believed in themselves, and they needed someone to help them bring their dreams to life and who didn't discount them for their age or their lack of business experience or anything like that.

At that exact moment, Linda decided that she was going to help these kids and ended up creating the Smart Start Business Success Accelerator.


Using The Smart Start Business Success Accelerator Versus Doing It On Your Own:

The difference between somebody going at their business on their own versus working with a Smart Start Business Success Accelerator is that there are 12 foundational core competencies to make your dream survive and unfold the way that you imagine it would be.

When a new entrepreneur is bootstrapping, they may have a small number of loans from parents, friends, and family. They may have a small bit of money or credit cards that they can use. They can tap into these limited resources to help them by the expert guidance they truly need. It isn't easy to evaluate people who do offer courses and coaching programs when they are considering making investments because they don't have the foundation to vet these people. And so, Linda started this Smart Start Business Success Accelerator program to help address those concerns.


"It's not enough to be smart. You have to have people looking out for you who want you to succeed and who are willing to tell you when you're off base and why you're off base." - Linda Lopeke (29:47-30:04)


12 Core Competencies You’ll Learn Using The Smart Start Business Success Accelerator:

Anchored to the Smart Start Business Success Accelerator Program, Linda shared that regardless of what business you're in, you have to find your perfect people. The four things that contribute to that are strategy, planning, revenue, and the relationships you build in your ecosystem.

The second step every business owner has to do is create compelling products and services. The four core competencies that impact products and services are branding, pricing processes, tools, and technology.

Finally, you need to build a stand out of business if you're going to make competition irrelevant and succeed. The four core competencies you need to master to make that happen are design, buzz, productivity, and social media.


Who Would Benefit From Smart Start Business Success Accelerator?

Linda is primarily working with underperforming businesses. But according to her, it's better if you start in the program when you're completely new because you will start with a much stronger foundation.

But typically, people come to them after investing anywhere from ten to over one hundred thousand dollars in courses, programs, coaching, and consulting that does not advance their business in any way. So they end up questioning themselves, "Do I even have what it takes to be an entrepreneur?"

More they question the validity of their ideas, and they think that they have an idea that nobody wants. But when they come in, what Linda finds out is they have not been able to get the guidance needed. To understand how to take that idea, build it into something sellable and communicate that effectively to the target market and then do the marketing in a strategic way that allows them to convert the idea from just an idea to something that creates sustainable income over the long term.


"They can't take you down if there's nothing to take down."
-
Patrick Allmond (19:49-19:51)


How Can Smart Start Business Success Accelerator Help Accelerate Your Business?

Businesspeople who come into Smart Start have generally had many bad experiences with their investments in the past. That is because where they invested in had 10 out of 10 marketing, but 0 out of 10 business experience, knowledge, or expertise. So they've bought into a bit of an illusion. What happens is they are very disgruntled with their experience. They are held up to be the reason their business didn't succeed. When in fact, the reason their business didn't succeed is it wasn't set up on a proper foundation or the people that they had chosen to work with initially did not know how to adjust the marketing for specific purposes.

However, let's say that you have 10 out of 10 marketing, but your product or service is crappy. That's only going to harm your reputation and put your business into the ground faster. We're in the Internet age now, and you cannot hide behind those kinds of failures. People are going to hear about it. They're going to talk about it. It's going to spread like wildfire, and everything that goes on the net stays on the net. So now the onus is on the business owner not just to have great marketing, but to make sure that their products and services live up to the promises they're making in that market.

You cannot delegate or outsource your reputation. It takes months, if not years, to develop your professional credibility. The authority behind your programs and your products and services and the customer testimonials are social proof that attests to your business's results to clients and customers. If you are not careful about how you are behaving and delivering and supporting your client base, you can lose that reputation in a nanosecond.

Since you're in charge of your behavior and how you're positioning and running your business, then as long as you are doing the things that you need to be doing, it doesn't matter if the odd person has something nasty to say about your business. Remember that you're not going to be liked by every person in the world. The only thing you can control is to ensure that execution does not align with what the odd, nasty person is saying about your business.

 You can only do the best that you can do, and you can only behave in the most honest way you can. If you do that consistently, when the trolls try to take you down, they will not be able to.

Enter your text here...


How to Get Involved:

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation!


TRAINING  |  INSTAGRAM  |  WEAR IT  |  FACEBOOK  |  TWITTER  |  LINKEDIN  |  YOUTUBE
iTUNES  |  SPOTIFY  |  STITCHER  |  AMAZON MUSIC

Or, join our Empire Builders: How to Build a Thought Leader Lifestyle Facebook Group at:
https://www.facebook.com/groups/empireb/

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Business Mastery

SDN EP: 103 – How Do You Build A Business Empire?

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"All the great empires in the world are based on people taking and monetizing their knowledge and their wisdom." - Patrick Allmond(05:07-05-15)

I have a Facebook group called Empire Builders; the full name is Empire Builders: How to Build a Thought Leader Lifestyle. So what happened is we have a new group member today, and he posted this question, "How do I build an empire? I mean, where do I start?"

I've always liked the name of that Facebook group because it epitomizes what I want to do and what I like to teach people. But no one's ever asked me precisely what is an empire and how do I build one. So, I've put together a few notes that will be a good starting point for those of you who are curious to know what’s an empire, how you build an empire, and what it means to have an empire.


Part One of 'How Do You Build An Empire?'

Historically, when we think of empires, we think of Kings and Pharaohs that rule over vast lands and people. The empire stretches far and wide. There are pyramids, dunes, buildings, and castles. But guess what? We live in 2020. There are not going to be any castles or any pyramids. In 2020, an empire in this day and age, especially in thought leadership, is a sizable business capable of generating multiple income streams.

Essentially, the core part of what an empire means to me is when you have a business that just kind of runs on itself, is continuously growing, and is doing things you don't even know about.

A business empire is something that allows you a certain amount of freedom. Somewhat autonomous, meaning that a lot of it runs on its own. And you are not involved day in and day out of it.

The reason you want to build an empire is to minimize your risk, maximize your income diversity, and also to give you freedom. Ultimately, if I were a list like the top three things I want out of an empire, it would be freedom. I want the freedom to come and go. I want the freedom to work whatever days and hours I want if I want to work.

These are facets that go through my head when I think about what it takes to build an empire.

Now, how do you start building one?

First of all, you have to figure out either number one, what you're good at or number two, what you're going to be good at.

"You don't have to know everything about a topic. You just have to know a little bit more than someone else." - Patrick Allmond (13:43-14:12)

All the thought leaders and empires you see these days are based on either a software as a service offering a service, either offline or online. And so if you're someone who wants to build an empire, that's the way you need to be thinking is what can you offer or what value can you bring to some lives that you could charge people for?

I am a big fan of recurring income based businesses, and I believe that a recurring income-based business is not passive. But recurring income-based business allows you to scale a lot easier than a one-off business where someone pays you by the hour or pays you a lump sum. And then, you know, the money disappears.

The beauty of recurring income base business is once you optimize how to get money in the door, it becomes just a matter of scaling, which is pumping money in the front end and continuing to optimize that thing.

When you optimize that formula, then life becomes easy. Turning that one dollar into five dollars or one dollar into ten dollars. it's relatively easy.


Part Two of 'How Do You Build An Empire?'

If you're going to be building an empire, learn how to take a marketing dollar and multiply it by five to ten times by selling what you are good at or what you want to get good at.

Now, one problem I see in the entrepreneurial world and questions I get publicly and privately are I don't know what to sell. I don't know what I'm good at. I'm not good at anything. How do I develop a product or service? Well, that's a mindset issue.

However, I would say that if you don't know what you're good at, then you shouldn't even be thinking about starting a business. And if you shouldn't be thinking and if that sounds somewhat depressing, It's meant to reset your mindset.

Maybe you want to think about what you can get good at and what do you want to do or what would you find fun? What would you get joy out? What kind of skills do you have that maybe you don't know you have?

There's some self-analysis on, but don't jump into this entrepreneur pool if you don't have something that jazzes you, makes you happy, and puts a smile on your face.

"You want to bring these people into your empire and convince them that you have the same energy, and you speak to them, and you talk to them the way they like to be talked to." - Patrick Allmond (16:14-16:24)

So, if you don't know what business you want to start or what service you want to offer, pick one. Your business can involve the same skill, and all you have to do is think about different ways of selling it. You may have just the one-off course, and you sell it for four hundred dollars. Then you may have the high-end consulting side that you sell for fifty thousand dollars. And you may have the books and the T-shirts and the bracelets and the stickers and all that stuff. But it's all the same; it's all teaching the same thing in the same practices. It's just a matter of how you monetize that path over and over.


Next Steps:

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement.

Action is the great thing that separates the average from the great. Decide today which one you want to be.
Business mastery, generating wealth, personal development, and many more.
You get to pick your transformation!

https://stopdoingnothing.com/

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Business Mastery

SDN EP: 102 – How To Not Go Broke In 2020 …!

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"Being poor is painful, and it does not feel good. It feels humiliating." 
Patrick Allmond (02:36- 02:50)


Businesses are closing, restaurants, cinemas, and shopping malls paused or stopped operations because of the current health crisis. While business owners suffer great losses, those that are greatly affected are workers that get laid off.

If you've been laid off or you think someone's going to be laid off or, you know, someone who's been laid off in your family, watch the full 102nd episode of Stop Doing Nothing - How To Not Go Broke In 2020. I’ll talk about getting a head start on your financial independence and ways to avoid getting broke.


Part One of 'How To Not Go Broke In 2020.'

Right now, a lot of you might be digging in your savings or digging into your investments. You're digging into money that you've saved for vacations and cruises, and you are just scraping by while you're looking for work.

The United States is laying off around one hundred fifty thousand workers. They're laying off a sick number of people, and it's painful. I hate seeing anybody struggle financially. Probably one of the reasons I'm not too fond of it the most is because I have been there.

If you want to talk about being poor, I can talk about that all day long. But my whole point is that it's painful and it does not feel good. It doesn't feel very comfortable. It feels humiliating to choose not to be employed, not contributing to society, that feels embarrassing sometimes.

But I want to give you ideas of things you can do to get ahead of the curve before things get really bad. I talked to a lot of people who were in the business of selling their knowledge. I help people set up businesses to sell their knowledge.

"Don't be cheap. You're not working for minimum wage anymore. You're teaching someone. You're selling your brain, which has taken you decades to fill with information." - Patrick Allmond (16:39-16:48)

If you're someone who has a lot of experience like you've worked for a company and had enough wisdom to train somebody else, charge for it. People that train and communicate well are in demand all of the time. If you've got any of those types of training or knowledge sharing skills, you are an asset to the market, and you should sell those skills.

The business of taking your knowledge, formalizing it, laying out in a step by step, doing videos, and doing live streams is a profitable business model. The good part about it is you can do it 24/7. You can do it on a one-off basis or recurring basis. The business can be as big as you want to be or as small as you want to be. You can work from anywhere. It doesn't matter where you are when you are someone who sells your knowledge for a profit.


Part Two of 'How To Not Go Broke In 2020.'

So how to not go broke in 2020? I tell people that if you want to get in this business of being a thought leader, of sharing your knowledge, first of all, take what you know and try to sketch it out on the back of an envelope. Please give it some structure. Just do it there, get a very basic layout. Don't worry too much about the steps. Don't worry too much about creating the content. So get whatever knowledge you have in your head laid out in some very basic form, and then stop, stop for a second while that's laid out.

And then I'm going to pivot you a little bit and talk to you alone about the marketing. What are some good things to do to get marketing up and running fast in 2020?

Start by taking your social media accounts and updating them, saying you are on the market. For instance, you post, "My name is Patrick. I sell woodworking services if you need custom woodworking done. Here's my cell number, here's my email address.” Just get that out there. Don't be embarrassed or ashamed to use your social media accounts to promote yourself. People will understand it, I promise.

The other thing you have to do is create a Facebook fan page. Get the profile and cover photos updated, start putting out maybe daily or weekly updates with examples of your work.

And again, go back to your personal Facebook accounts and start inviting people. Invite your mom, your dad, your brother, and your sister to ask them for invites also. There's no embarrassment in that at all. Please don't focus too hard on how it looks, done is better than perfect. And please, don't be cheap.

"You need to get paid; you need to run a business; you need to keep the lights on and put food on the table. There are no rules, and you shouldn't listen to people saying now is not the right time to start a business." -Patrick Allmond (24:46-25:10)

So, after you've announced your business on social media, the next thing you would do is find a way to take payment. What's going to happen is, after you're doing what I'm talking about for a few days, someone's going to come out and say, "Hey, I've got a job for you. How do I give you money?" and you want to be prepared for that.

Personally, if I had a choice, I would lean toward Stripe. Stripe is pretty good about making sure transactions are good about getting money in your bank account fast like within 48 hours.

You've got a Facebook fan page now you're announcing it to your friends and family from your personal Facebook accounts. You got it laid out what you want to sell right there, and you got a way to accept payment. Now, what comes next?

You are teaching now, and your hourly time is worth more. So here are some tips.

Number one, don't bill by the single hour, bill by blocks of hours with your particular skill set. You never want someone to buy just a 60-minute block because, more than likely, what you teach is pretty advanced. You've been doing it for a while, and people don't know it yet, but they want two hours, and they want four hours, and they want eight hours.

Come up with a two-hour block of time and charge for that, don't be cheap. You're not working for minimum wage anymore. You're teaching someone you are selling your brain, which has taken you decades to fill with information. You buy a two-hour block of a thousand dollars if you want to talk to me. It's recorded, and it's professional, and it's organized. So when you're thinking about pricing, don't be afraid to price high.

The next thing that you would start doing is more of a recurring thing, and that is to demonstrate your knowledge to people to make it very easy to buy from you.

What does that mean?

Start talking on your social media accounts about what you know in little small bite-sized chunks. Remember that there are multiple ways to get work when you are selling your knowledge. One is by actually doing the work for people, and one is by training people how to do it better.

With that, start working on your idea and squash those negative voices. I am here to keep you fed. I am here to help you feed your family. And if you don't do that, the repercussions are pretty tragic.

I do not want you to get kicked out of your house. I do not want you to live in your car. I do not want to pull up on the side of the road and see you panhandling. I'm not putting down any of the people where those things happen to them. But I want to keep you in a situation to avoid you from getting there as much as possible.


Next Steps:

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement.

Action is the great thing that separates the average from the great. Decide today which one you want to be.
Business mastery, generating wealth, personal development, and many more.
You get to pick your transformation!

https://stopdoingnothing.com/

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Attitude Adjustment

How I Learned To Grow Faster – Personally and Professionally

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Generating Wealth

SDN EP: 101 – Women Choose Wealth With Olympia Hostler

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“Men and women have historically been raised differently.” 
-
 Patrick Allmond (02:24-02:26)

In my years of experience in the business world, I have proven that dwelling on negative thoughts can block your success in manifesting wealth. Let’s forget about all the reasons why it won’t work, regardless of your gender or status in life. Instead, let’s focus on the possibilities. In this week’s show, we’re going to talk about Women Choose Wealth with my guest Olympia Hostler.


Part One of ‘Women Choose Wealth with Olympia Hostler’

Olympia Hostler is known as the big money strategist and CEO's trusted growth expert, unshackling business owners to SCALE their companies and fast forward their success without working harder or longer on their fastest path to freedom of time & money!

Olympia’s great passion is to help other highly intelligent, ambitious, and intentional women substitute the joys of wealth, traveling and giving back for the relentless treadmill of joyless hard work. She lives at the beach in Southern California and takes many vacations every year. She loves spending her priceless time with family and friends.

She has plenty of time and resources to help her aging dad with health issues, plan for retirement, take care of personal affairs, and contribute to the causes that matter most to her. In addition to her plentiful time and resources, she gets to treasure her vibrant health, energy, and peace.

“We normally hear about the fear of failure. 
But others experience fear of success secretly!”
- Olympia Hostler (05:50-05:55)

Men and women have been raised differently. But Olympia shares a unique perspective that even if a lot of women are afraid of money, there are ways to remove the money blocks from getting in your way. The common money blocks that some people have are — the feeling of not being good enough, the feeling of being unworthy, fear of success, and failure.

We all want money beyond wealth reasons. Does it allow you to have the lifestyle you want, have a meaningful life, spend more time with your kids, go on vacation, give back, and impact the planet? So, it boils down to having a healthy relationship with money, so you can reap the benefits and live the life you’ve always dreamed of.

Making a lot of money doesn’t always mean you have to work longer hours. The concept is to make more money and work less. Once the blocks are gone, money is just going to flow into you at a much faster and a more significant rate.


Part Two of ‘Women Choose Wealth with Olympia Hostler’

Olympia Hostler is also the Founder and Director of The Lasting Pain Relief Center. She had tried every type of doctor, every alternative, and traditional therapy that she could find – none of them worked to alleviate her pain. The MRIs, X-ray, and CT scan found nothing.

The mission of all of their highly-skilled therapists at The Lasting Pain Relief Center is to help people heal and return to a pain-free, active life. They have been in business for over 15 years, and many of their therapists have 20-35 years of experience helping people heal and recover from a variety of ailments.

If you have unresolved, undiagnosed, or misdiagnosed issues, and cannot find relief in other modalities, pills, or surgeries, here's an interesting story that can give you a better perspective.

“The world is full of possibilities.” -  Olympia Hostler (30:48-30:50)

There was a guy in New York City who called regarding the services that she offers, and she told him the price. The guy said, “I can go to Chinatown and get a massage for $40!” And because Olympia is confident about what value she can bring to the table, the caller ended up admitting that she has the long-term solution he’s looking for.

He asked him questions like, “How many times have you paid $40 in Chinatown? How better did you get after visiting Chinatown?” That means he’s going to spend a lifetime of forty-dollars or pay for a better service that guarantees excellent results. 

See how far along you are on the path to creating more wealth, more easily, and living your life on purpose with passion as you bring your dreams to life every day. You can complete My Money Blocks Quiz. Each section represents an essential element for creating the results you are wanting.


How to Connect More with Olympia Hostler:

Website   |   LinkedIn   |   Facebook   |   Instagram


How to Get Involved:

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement.

Action is the great thing that separates the average from the great. Decide today which one you want to be.
Business mastery, generating wealth, personal development, and many more.
You get to pick your transformation!

https://stopdoingnothing.com/

​Read More