Facebook customer audiences are where the real power is in Facebook. Click here to download the latest 2017 guide from AdExpresso.
When people call us for social media help we do a detailed analysis of several KPIs (Key Performance Indicators) in the their marketing world. They are often suprised to see what we measure is not what they were looking at before they called. Some examples are.Read More
People will buy from you if they trust you. And one excellent way to build trust with clients and prospects is to educate and entertain them through an informative, routinely updated blog. That’s just one of the many new-age marketing and sales strategies that Patrick Allmond shared at the ASI Show Dallas during his education session, “Your 24/7 Presence: Hot Digital & Mobile Branding Ideas.”Read More
In the marketing world the best stories will always sell more than outright ‘buy me’ ads. I found this video this morning and this is a classic case of that . Tell a story. Provide an experience and the product will sell itself.
Watch and let me know what you think in the comments below.Read More
Got three minutes? This video on website retargeting explains why you need to be all over this for your marketing.Read More
The absolute best way of getting your content liked and shared all over social is to…
Produce wisdom and products that are so good, they are worthy of being liked and shared.
I see a lot of people today worrying about how to make something “share worthy” or how to make it “go viral”. Stop. Please just stop it. If you’ll look at most of the content that gets liked/shared, it is never asking to get shared. Spend time creating things of such high quality that people have no choice but to think “the rest of the world (i.e. my friend list) needs to know about this”.Read More